Kenesjay Green — Branding a New Era of Caribbean Energy
TESTIMONIAL
"We were finally able to see our brand as we've always envisioned it"
P. Julien — CEO, Kenesjay Green
Collapsible content
The Overview
Kenesjay Green emerged with a bold mission: to redefine the future of energy in the Caribbean through innovation, sustainability, and collaboration.
We partnered with the team to translate that mission into a cohesive brand experience — from strategy and identity to digital presence and growth planning — positioning Kenesjay Green as a true leader in low-carbon energy and hydrogen innovation.
The Vision
Founded as a Caribbean-born pioneer in green energy, Kenesjay Green stands at the intersection of engineering excellence and commercial insight.
Their mission: to turn sustainable innovation into real-world impact — creating scalable, future-forward solutions that empower the region to transition toward a cleaner, more resilient energy landscape.
The Challenge
Kenesjay Green was ready to build on the legacy of its parent company, Kenesjay Systems Limited, a long-standing leader in the traditional energy sector.
The challenge was clear: how to evolve a trusted legacy brand into a symbol of bold transformation — one that embodies progress, leadership, and regional pride while maintaining credibility in a technical, global industry.
The Process
Our goal was to design a brand that stood not just for energy, but for change.
- Brand Strategy & Positioning — Defined the brand’s core essence around pioneering sustainable energy for the Caribbean and beyond. Built a strategic narrative emphasizing leadership, collaboration, and innovation in hydrogen and low-carbon projects.
- Brand Identity Design — Developed a visual identity that communicates clean energy, balance, and motion — a symbol of progress and transformation. The palette combined grounded, natural tones with vibrant greens and blues to reflect both legacy and new growth.
- Digital Experience — Designed and developed a corporate website that showcases their portfolio of projects, expertise, and impact. Focused on clear storytelling, intuitive navigation, and a confident tone that builds investor and partner trust.
- Corporate Branding & Collateral — Extended the identity across pitch decks, reports, environmental graphics, and digital materials to ensure consistency and scalability across all touch points.
- Growth Planning — Created a forward-focused growth framework, outlining brand roll-out, content strategy, and market positioning as the company expanded into regional and international partnerships.
Together, we built more than a brand — we built a symbol of what’s next for Caribbean energy.
The Outcome
Kenesjay Green launched as a trailblazer in the region’s sustainable energy transition, quickly establishing a reputation for technical leadership and visionary impact.
- Low-carbon pioneers driving energy transformation in the Caribbean
- Multiple hydrogen and renewable projects secured across regional markets
- Recognized leaders in green energy innovation and strategic collaboration
Kenesjay Green continues to shape the region’s clean energy future, setting the tone for innovation grounded in Caribbean ingenuity.
The Reflection
Kenesjay Green reinforced the power of strategic branding in industries of scale — proving that clarity, purpose, and design can drive credibility and influence even in highly technical sectors.
It’s a reminder that design isn’t just about how things look — it’s about how brands lead transformation through vision, storytelling, and trust.
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